Bend did not start with a product. It started with a belief.“When you nourish all the connections something beautiful happens”. This influences and inspires everything we do from designing products, to customer experience, to how our operations impact the planet. This belief defines our culture and above all it gives us a purpose to “Create and celebrate a beautiful life”.   Nature connects us. Sustains us. Nature also comes with great responsibility. Our ingredients are sustainably sourced and we purchase power from 100% renewable sources. We continually make efforts to examine our operations, supply chain, and material consumption to reduce our ecological footprint.